Job Vacancies Abound Online...Expanding Scope For Job-Hunters

Prior to the springing up of online classified websites like Tonaton.com in Ghana, recruiters and job seekers relied heavily on newspapers, relatives and friends to land jobs of their choice. With the major newspapers publishing job vacancies, it was easy to think that the only vacancies available were the ones advertised in the dailies, but that was just the tip of the iceberg. The dynamics in the job market have changed dramatically since free online platforms became available for both the recruiter and the job seeker. Websites like Tonaton.com have become a more compelling alternative and an innovative step forward in the evolution of the Ghanaian job search and recruitment market. A comparative analysis of the contents of newspapers and online classified platforms shows that about 80% of available jobs in Ghana are posted online. �Most people just go through newspapers and once they don�t see an advertisement with their job title, starts thinking that�s the end of the road in terms of looking for a job. Our website alone has over 5,000 vacancies that have been advertised,� says Kwabena Opoku-Boakye, Marketing Manager, Tonaton.com.com. He advises job seekers not to rely solely on what they see in print since a lot more recruiters are now posting job vacancies on online platforms because they are cheaper, more convenient and very cost effective. �This is the best way to tap into the hidden job market,� he adds. The table below shows some of the most sought after jobs that can be found online.