Hairdressers and seamstresses have expressed hope that the Christmas festivity will be the time to maximize profit despite general low purchase of items in the country.
According to them, their main customers for the festivity are women who rush to them for the latest hairstyles and dresses which compel them to work overnight.
To them, it is the season where both adults and children demand to catch up with the latest hairstyles and acquire new dresses to celebrate the festivity.
Ms Sylvia Mensah Boateng, a seamstress at Burma Camp told the Daily Heritage that for a month now she has moved from her home at Teshie to sleep in her shop to work all night in order to meet the deadlines of her customers before the season.
Ms. Boateng explained that due to the pressure on her, she has increased her prices to make up for the time spent working overnight.
According to her, she now charges GH¢ 40.00 for a dress and charges more when the style is complicated.
She said "I decided to increase my prices because the pressure on me is high and moreover, the customers, especially, the women delay before they bring their fabrics, so I give them my price and whoever is ready to pay I deal with her."
At God is Great salon at Madina Estate, an apprentice, Matilda Mensah told the paper that the official time for them to close is 7:00 pm, but now their closing time had changed because the number of women who queue in a day for their hair to be braided or fixed is high.
According to her, the number usually reduces after New Year when the festivity is over. She said they are able to soak the pressure because it is the season when they maximize profit.
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