Political marketing expert and a lecturer at the University of Ghana Business School says the attitude of National Democratic Congress (NDC) leadership in Sunyani at its manifesto launch could affect the party’s fortunes in the upcoming elections.
Dr Kobby Mensah said the loss of millions by many residents to microfinance companies which have closed down has the potential to cost the party votes if the NDC portrays opulence and not show concern about the plight of the people.
Speaking to Francis Abban on JOYNEWS’ special coverage of the event in Sunyani in the Brong Ahafo Region, he emphasized that organizing the event in the Region shows that party’s respects the Region and the people, but it could all go wrong if not well handled.
He said political parties select specific Regions for specific political activity based on what the region can offer them in terms of political capital.
He cited President Barack Obama’s selection of Delaware which has a heavy auto industry contributes a lot to the economy of the USA.
Mr Mensah said the DKM incident is unfortunate but it is tied to the fortunes of the party while advising that it will inure to the party’s benefit if it can lessen the damage.
Source: Myjoyonline.com
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people should stop putting politics in everything. is it only npp people who did the investment? did govt control people on their investment choice? if the investment had yielded the millions anticipated will they have given portion of their investment to ndc? why should npp play politics with people who already in pain due to bad investment choice? why blame ndc for people investment choice or were they force by ndc to invest?
USE3L3ESS LECTURER.
NDC HAS LOST TOUCH WITH REALITIES.THEY SHOULD CONTINUE WITH THEIR USAIN BOLT SIGNATURE AT THE EXPENSE OF THE POOR GHANAIAN WHO CAN NOT AFFORD A MEAL A DAY.THEIR DAY OF RECKONING IS NEAR.GOD BLESS GHANA
A Political marketing expert indeed!!!. It is only in Ghana general and NPP followers in particular who have fake academic titles like their flagberrer Akufo ado with fake law certificate calling himself a lawyer
Ghana marketing lecture please focus on writing text books and stop making ***barred word*** noise
THEY CAN COME AND SLEEP HERE TILL DEC 7 WE WILL STILL VOTE THEM OUT. WE NEED OUR MONEY. WE DON'T IF YOU CALL US IN LAWS YOU WILL STILL LOOSE. YOU CAN BUS THE WHOLE GH HERE NDC WILL STILL SUFFER THEIR BIGGEST LOSS IN BA THIS YEAR. MARK MY WORDS. YOU HAVE THESE MONEY TO WASTE,YET YOU CANNOT PAY US OUR DKM MONEY.
I GUESS THIS DOC. WAS A TODDLER IN THE YEARS AFTER 1992. PEOPLE WERE INTERVIEWED AND ASKED - BETWEEN '92 AND '96, WHEN WERE YOU MOST HARD UP? THEY SAID THEY WERE MUCH BETTER IN '92. THEY WERE ASKED SO WHO WILL YOU VOTE FOR? JERRY RAWLINGS THEY REPLIED!!! SO SHELVE YOUR GLORIFIED BUSINESS SCHOOL RATIONALE AND DO REAL GRASSROOTS POLITICS, MCHEW!
GHANA HAS GONE TO THE DOGS WITH NDC IN CHARGE. THINGS FALL APART IN GHANA=CENTRE CANNOT HOLD.=THE DOGS ARE IN CHARGE,CONFUSED AND MAD WITH POWER=***barred word***=SHAME UNTO NDC=STEALING GHANA OIL MONEY/GOLD BARS NDC PARTY OF FOREIGNERS=***barred word***.